E-CommerceDesign & UX/UI2025Academic project · HEIG-VD

DriveGear

Automotive e-commerce store

DriveGear – image 1
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Detailed Overview

Design of an e-commerce store dedicated to the automotive world, built with WordPress and WooCommerce.

Creation of DriveGear, an online store dedicated to automotive enthusiasts. The project focused on user experience, catalogue structure, visual identity and the implementation of the online store using WordPress and WooCommerce. Particular attention was given to clear navigation, product presentation and a consistent purchasing experience.

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Challenges

  • Structure an automotive store with clear and intuitive navigation.
  • Create a visual identity consistent with the automotive world.
  • Present products and their information effectively throughout the purchasing journey.

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Approach

  • Design of the store interface and overall user experience.
  • Structuring of the product catalogue and its different categories.
  • Creation of a distinctive visual identity and implementation of the store with WordPress and WooCommerce.

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At a glance

Type
E-Commerce
CMS
WordPress
Platform
WooCommerce
Evaluation
5.9 / 6

Technologies & Tools

E-CommerceWordPress & WooCommerceUI/UX Design